Digital Media Edge are experts in inbound marketing and sales strategy development, execution and optimisation.

Workshop Overview

How does your business continue to provide new value and growth in a fast-changing connected world ?

This interactive workshop includes discussions and activities and is perfect for business founders, owners, senior management, sales, marketing and service leaders who realise that the world is changing around them and they need to take action.

Why will this workshop will change the way you view your business forever ?

In this dynamic 2 hour workshop we will remove much of the misinformation around digital transfromation and how it is impacting your business. We will share what is working for modern businesses who embrace digital transformation.

Every business is currently undergoing some form of digital transformation, some are at the very start, some midway through and some nearing completion. Do not miss this honest frank look at why this is happening and what your business needs to do to ensure you stay relevant.

For many businesses the speed of change in technology, digital and social media has never seemed so daunting. Traditional marketing, sales and service just isn’t working anymore and companies are beginning to see disruption, with leads and revenue stagnating or even falling.

We’ll be covering:

  • Understand how the business landscape has shifted over the past 2 years.

  • The disruption and challenges that this is presenting to business owners in every sector.

  • Why we are entering the age of “Generation C” and how they hold all the power over your business.

  • How “buyer centric” thinking is pivotal to your business growth over the next 10 years.

  • Identify the 6 stages of digital transformation that every business goes through and where you currently are.

  • What are the next steps needed in your digital transition.

FAQs

Who is this workshop for?

A well-executed digital transformation strategy is a team effort, making it relevant for senior management, marketing, sales and support teams.

Do I need any existing knowledge to attend?

No, DME Workshops are just that – fully interactive with discussions and activity. This workshop has been designed to share best practice and what is working (not theory), so you can start to drive results from strategic and tactical action.

Will this be a sales pitch?

No. The aim of this workshop is to deliver a high-quality learning experience for those attending and arm you with the knowledge you need to start tackling social selling either on your own or with the help of a partner agency.